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ESOMAR President’s report May 2025

On May 23rd the ESOMAR Council attended an online meeting, a monthly appointment(in-between face-to-face meetings in Amsterdam) to enable to discuss, make quicker decisions and work closely with the team. This meeting was dedicated to sharing some usual topics such as the Membership and Financial reports presented respectively by Rhiannon Bryant and Nordin Ahyoud. Thank […]

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I am the founder & owner of Blue Lemon, a boutique agency created in 2007. I help companies to grow their market size and position through brand empowerment, customer-inspired innovation and product development.

Through my understanding and experience in branding and innovation, I help companies to reinforce their brand and how they articulate to their product and services, successfully launch new products and optimise their product portfolio’s. I bridge the gap between powerful product ideas and execution, and so help you to make the right decisions.

Former Esomar Council Member (2015-2021), Esomar Treasurer, Speaker & Thought Leader, I put my thinking and energy to shape the future of the Insights & Analytics Industry.

Contact : asdamelincourt@strategir.com

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