Train of thoughts

As ESOMAR President I would like to begin by expressing my sincerest gratitude to the ESOMAR staff who warmly and professionally welcomed us to the office, and to the Council Members who were elected or reelected, for their involvement in our Community. I am thankful to the previous Council team who worked hard with the […]

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Buenos dias, bom dia, good morning everyone, It’s an immense honor and pleasure to be with you and to open this 2025 Esomar Latam conference. I am starting my term as Esomar President here in Lima with you which is a great symbol to me. This 2025 edition will bring us inspiration exploring the richness […]

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Authors Crispin Beale Chairman at QuMind, CEO at Insight250, Senior Strategic Advisor at mTab, CEO at IDX. This edition highlights Anne Sophie Damelincourt, the newly elected President of ESOMAR, a key partner of the Insight250 Awards and a professional association for the insights industry. She is also the Founder and Owner of Blue Lemon Insight & […]

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Market Research News March 3rd C’est officiel depuis maintenant quelques jours, la française Anne-Sophie Damelincourt est devenue la nouvelle présidente de la plus grande organisation mondiale de la Data et de l’Insight, ESOMAR. Elle a en effet remporté la majorité des suffrages dans le cadre de cette élection, qui a également désigné l’ensemble des membres du […]

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I am very honored, proud and very excited to be have been elected Esomar President for the 2025-2028 term. Alongside the new Council Members, Joaquim Bretcha, Esomar Director General and Team, I will be dedicated to serving you and our insight industry. Congratulations to the elected Council Members on this election, I am looking forward […]

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The campaign is on! From 3 to 16 February, the members of Esomar, the world’s largest market research association, will be voting to elect their new Council, the organisation’s governing body, for the 2025-2028 term. There are 2 candidates vying for the presidency: the Belgian Tom De Ruyck, and yes, a Frenchwoman, Anne-Sophie Damelincourt! She […]

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¡Arranca la campaña! Del 3 al 16 de febrero, los miembros de Esomar, la mayor asociación mundial de estudios de mercado, votarán para elegir a su nuevo Consejo directivo, órgano de gobierno de la organización, para el periodo 2025-2028. Hay dos candidatos a la presidencia: el belga Tom De Ruyck y una francesa, Anne-Sophie Damelincourt. […]

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 Interview d’Anne-Sophie Damelincourt, candidate à la présidence ‘monde’ d’Esomar. La campagne est lancée ! Du 3 au 16 février, les membres de la plus grande association mondiale du market research, Esomar, sont en effet appelés à voter pour désigner leur nouveau Conseil, l’organe de direction de l’organisation, pour le mandat 2025-2028. Avec 2 candidats en lice pour […]

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Dearest Esomar Members, dearest partners and friends,   I am thrilled to announce that I am standing for Esomar President role to lead our community to contribute to its future and success. As President, I will work tirelesssly to reinforce Esomar purpose, I will steer our transformation and I will empower every Member, showcasing our […]

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I am the founder & owner of Blue Lemon, a boutique agency created in 2007. I help companies to grow their market size and position through brand empowerment, customer-inspired innovation and product development.

Through my understanding and experience in branding and innovation, I help companies to reinforce their brand and how they articulate to their product and services, successfully launch new products and optimise their product portfolio’s. I bridge the gap between powerful product ideas and execution, and so help you to make the right decisions.

Former Esomar Council Member (2015-2021), Esomar Treasurer, Speaker & Thought Leader, I put my thinking and energy to shape the future of the Insights & Analytics Industry.

Contact : asdamelincourt@strategir.com